Promoserio and Visit Brembo are organizing the "SMART OROBIE - The mountain just a step away from Bergamo," an'initiative designed to enhance the area through the active involvement of the local community and stakeholders.
Pathway of accompaniment and outreach to the local community
Held by a Tourism Technician and Project Manager
This first phase includes three meetings dedicated to the active involvement of the community in a process of research and discussion. The aim is to bring out the generating themes that will form the foundation for the creation of new tourism experiences in the area.
Pathway with an Experience Design professional
Held by a consultant and trainer in the field of Tourism and Communication
This second phase will consist of two meetings, during which the themes that emerged from the awareness raising process will be transformed into innovative and engaging tourism experiences with a practical and strategic approach.
Between these two moments, there will be a special heritage walk, an'opportunity to rediscover the riches of the territories and have an'immersive experience.
The'initiative will run in parallel in two territories:
ValSeriana and Val di Scalve - Clusone c/o Sala Legrenzi, Vicolo Caio 1, with also the possibility of following the meetings online.
Val Brembana and Valle Imagna - Zogno c/o Green House, Via Locatelli, 111.
Below is the detailed schedule with all dates and appointments.
Participation is free, but membership is required.
To register, you can click on the following link > https://docs.google.com/forms/d/1y5jrJZ6V8RNXZLlK6TJcxHTt0VJDxFai_oCVWl6t0bo/viewform?edit_requested=true < or frame the QR code in the graphic above.
Tips
“SMART OROBIE - The mountain one step away from Bergamo,” an initiative to enhance the area through the active involvement of the local community and stakeholders.
